What you Dont Know About Book Publishing Can Cost You

Dream that your book can be a number one best seller? Read books or visit Web sites that say they have your answers? -- All you need to do is get their program, follow their advice, and the world is yours. Or, you think I'll write it, but someone else can market and promote it. And that would be who? Publishers certainly don't promote unknown authors.

Which author are you?

1. Individual dreamer. Naive, you don't know what makes a saleable book, nor want to promote it. You often contact the Print on Demand companies who charge little on the front end, but over price your book and overcharge for your wholesale copies too. They make money. The author doesn't.

2. An unknown seeking prestige writer. You know your book can beat the odds. You write a longer book like winners in your field, chase the traditional publishing dream so you will be respected, get on Oprah, and get a big agent/publisher deal.

Think again. These businesses accept 1-2% of the top submissions. Unless you are famous, you will miss out and spend a lot of time and money trying to get their attention. Check with other authors whose publishing adventure went south. Know that even if you get on the shows, you don't get a guarantee of selling books. In two years, one client went broke getting ready for Dr. Phil's show (printed 20,000 books) and when he got on, he didn't have enough money to write a good sales page for Phil's Web site that was only up two weeks.

3. A businessperson who wants their book to brand their business and attract higher paying clients. You may want a publisher for prestige, but some of you will opt for a self-publishing approach where you will make all the profits. You know no one else will do it for you, so you spend time and money on learning how to write a saleable book as well as promoting it--especially Online.

4. An open-minded savvy person who knows there are multiple ways to write and publish a saleable book. You can leverage your success writing a print and eBook, and learn how to connect with the huge, Online audience, ready to buy books conveniently and fast on many topics.

You don't have to publish the slow, hard, alone way. Educate yourself on self-publishing and its rewards that give many an author/business person like myself a healthy income.

Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Judy is author of 10 eBooks including Write your eBook or Other Short Book Fast, Ten Non-Techie Ways to Market Your Book Online, The Fast and Cheap Way to Explode Your Targeted Web Traffic, and Power Writing for Web Sites That Sell. She offers free help through her 2 monthly ezines, "The BookCoach Says...," "Business Tip of the Month," blog Q & A at http://www.bookcoaching.com/opt-in.shtml and over 170 free articles.

===============
Email her at Judy@bookcoaching.com. Phone: 619/466-0622 -- Orders: 866/200-9743

MORE RESOURCES:

RELATED ARTICLES

How to Multiply Your Freelance Writing Work
You can turn your $200 fee to write a press release into $2,000 to carry out an entire PR campaign simply by convincing clients to invest in campaigns, instead of individual assignments. Campaigns achieve better results and cost less in the long-term for clients, compared to individual assignments.

A Few Keys to Writing Effective Dialogue
Every writer expends a great deal of creative energy developing a story line and limning well-balanced prose with evocative sentences. That's what writing is all about, after all.

Grow Your Ideas Without Letting Words Grow Like Weeds
Q: How do I expand on an idea without getting too wordy?A. Before you begin counting words, focus on holding the reader's interest.

Using Metaphor Effectively
We've all heard a politician on their soapbox, pushing for some policy change or cleaning up after a scandal. Some will cut out a sharp point, while others leave the audience in bewilderment.

Whose Story Is It?
Whenever you sit down to plot a story (or even to think about a story) one of the first things you have to ask yourself is this: "Whose story IS it?"It seems like a simple question - but your story can succeed or fail depending on how you handle this. Told from the wrong point of view, a story can founder before the first chapter has come to an end.

Writing For Free: When & When Not to Do It!
Right off the bat, I want to say that there is no right or wrong answer to this topic. A lot depends on your end goal - to get a job, garner publicity, build a portfolio, etc.

Writing Made Them Rich #2: Charles Dickens
Charles Dickens was born in Portsea, England, in1812. His father was a clerk in the Navy Pay Office,stationed at Portsmouth.

Does Each Element of Your Story Further The Theme?
Creative Writing Tips -Whichever theme you choose, all the elements, which make up your story, dialogue, conflict, scenes, etc should be written with the theme in mind.Your theme should progress the story.

Freelance Writing: How Many Regular Clients Should You Have?
This is a tough question for every freelance writer. For me, the worst working scenario is when a few weeks go by and all my work comprises one-off jobs for small clients who never become repeat customers.

Freewriting: A Strategy That Will Bring Your Writing To Life
Freewriting is a release from the prison of rules. It allows the fastest and deepest improvements to a writer's creative process.

Use These 3 Editing Tips to Ensure Your Writing Hits the Bull's-Eye
The first step in the writing process is to put your ideas down on paper. Once you have text to work with, the second step is to revise what you have written to make it as clear, accurate and powerful as you can.

Proofreading for Profits
How to avoid mistakes that undermine your credibilityYou're probably already familiar with the spell checker built into your software. Some work automatically as you type, others only run when you activate them.

A Mode of Transportation
Great writing transports one vicariously to realms that the reader would not otherwise experience.One of these areas is physical: ancient, modern, or futuristic.

The Makings of a Personal Essay, Really
Sometimes I can be dense when it comes to realizing the potential of my own life experiences as essays for magazines. I, of course, fully believe that everything in my life is newsworthy, but sometimes have trouble figuring out which experiences will hit home with other people.

About Writing
Here's everything I know about improving your writing, publishing it electronically and in print, and promoting it after the sale.Two questions you should ask:(1) What will it cost me?(2) What does this Michael LaRocca guy know about it?Answer #1 -- It won't cost you a thing.

Im Just The Writer
Writers are often are greatly surprised or disappointed by how their work is changed when it is adapted for the big screen. When Irwin Shaw's World War II novel The Young Lions was shot in Paris in 1958, the Nazi character was played by Marlon Brando.

10 Ways to Shatter Writers Block
1. Use Logic: Check for External PressuresAre you under physical or emotional stress? Is your diet lacking? Do you need more sleep, or more restful sleep? Would a visit to the doctor be in order before you start beating yourself up about your inability to concentrate?2.

Graphology - Unleash Inner Personality & Talent of Child
|| Graphology & Graphotherapy ||Everybody wants to know more about peoples inner personality, Especially peoples with whom you are dealing and peoples whom you like, dislike, adore & love.Now haven't you ever thought of just knowing a person inside out and there should be a method for this also? Here is the science which can make you read a person like book.

14 Tips On Writing The Short-Short Story
The short-short story has been likened by some as being closer to writing a poem than a story. And that makes sense-every word has to be packed with power; every line has to move the story along.

Writers: Dr. Phil Goes Fishing with Oprah in His Tackle Box, Shouldn't You?
Dr. Phil's Life Strategies, #1 New York Times Bestseller catches us on page one.